As one of Framestore's founding members, Mike McGee's industry experience spans over 30 years. He has directed award-winning films for some of the UK's best-loved brands (including the BBC, Next and Robinsons) and his VFX credentials are no less impressive. He's supervised the visual effects on the BBC's Walking with Dinosaurs, feature films Nanny McPhee and Your Highness and ad campaigns for GE and ESPN.
His knowledge, passion and expertise at the intersection of creativity and technology make Mike a much-respected industry spokesperson and an in-demand speaker at events around the world. He is regularly called upon to sit on the judging panels of the most prestigious global award schemes and to write opinion pieces for newspapers and journals including The Guardian and Marketing Magazine.
Under his stewardship as Framestore’s Chief Creative Officer, Framestore has been intrinsically involved in a number of internationally acclaimed projects that push the boundaries of creative storytelling by harnessing new and emerging technology. One such project, a group VR experience entitled Field Trip to Mars, was the most awarded campaign at the 2016 Cannes Lions International Festival of Creativity. Mike is increasingly interested in exploring the narrative and entertainment potential of immersive, multi-platform technologies and location-based experiences in order to ensure that the company he co-founded 37 years ago continues to be regarded as a world leader when it comes to storytelling and innovation.