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    Footballverse

    Footballverse

    Nike

    Nike launched a masterful four-and-a-half minute spot featuring some of the most recognizable names in soccer from past and present, battling it out in the imaginary “Footballverse.” 

    Teaming up with Wieden + Kennedy and director team Megaforce, Framestore’s VFX team was enlisted to de-age athletes like Ronaldo and Ronaldinho in order to appear at the peak of their careers, CG footballs, environments, set extensions, an 8-bit animated sequence, and compositing whole players into a shots when shoot schedules didn’t align. 

    Press

    • Nike's Wildly Fun World Cup Ad Digitally Unites Soccer Legends to Determine Who's Best
    Adweek
    • NIKE PITS LEGENDS AGAINST CURRENT STARS IN WORLD CUP AD
    AdAge
    • Nike "The footballverse" by Wieden & Kennedy Portland
    Campaign US
    • Agency

      Wieden + Kennedy Portland

    • Creative Director

      Alex Thomas

    • Director of Production

      Carla Attanasio

    • VFX Producer

      Andrew McLintock

    • Executive Producer

      Dan Roberts

    • Head of CG

      Christian Nielsen

    • CG Supervisor

      Clement Renaudin

    • Compositing Supervisor

      Alejandro Villabon

    • Associate Producers

      Diego Bonora, Jose Alvarado, Value Dudzyana

    • Production Assistant

      Paxton Klein

    • Edit

      Lauren at RPS

    • Color

      Harbour

    • Colorist

      Emiliano

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