Breadcrumb Home Latest News Bringing magic to The National Lottery’s ‘This Christmas, it could be you’ 06th November 2026 Creatures Environments Effects Simulation Bringing magic to The National Lottery’s ‘This Christmas, it could be you’ Discover how VCCP, director Tim McNaughton, and Framestore teamed up on The National Lottery’s biggest-ever Christmas campaign.Read more on Campaign here. Related news 5th November 2026 Inside ‘The LEGO Holiday Workshop’ Little Black Book takes a look behind the scenes. Learn More 9th November 2026 Framestore Brings Hybrid AI/VFX to Sky’s Christmas Campaign CG environments were blended with new pipeline AI tools for Sky’s holiday spot. Learn More 1st October 2026 LBB Celebrates 40 Years of Framestore LBB helps us celebrates four decades of craft, technology, and constantly pushing the boundaries of visual culture across film, TV, advertising, and immersive experiences. Learn More