Carrie Bradshaw from 'Sex and the City' displayed on several different screens

And Just Like That... Carrie's Closet

Max partnered with Framestore to bring to life a fully immersive experience, transporting guests back to 1998 when Carrie's iconic white tutu first appeared on screens in our homes.

LED Volumes
A group of people enjoy the Carrie's Closet experience as they look at different screens featuring iconic looks from 'Sex and the City'

To commemorate the milestone of 25 years of Sex and the City and celebrate the upcoming season two premiere of And Just Like That, Max will provide fans with an opportunity to immerse themselves in TV’s most fabulous franchise with the “And Just Like That…It’s Been 25 Years, A Sex and the City Experience.” 

Guests enter the experience and embark on a journey through time and fashion, reframing the connection between fashion nostalgia and cutting-edge technology as they relive some of the most iconic looks seen across all six seasons of the Sex and the City series, season one of And Just Like That before and ending with a preview of looks from the highly-anticipated second season of the series. 

People stand in a line and take photos of Carrie Bradshaw (from 'Sex and the City') who is displayed on various screens
Carrie Bradshaw from 'Sex and the City' displayed on several different screens

A mesmeric floral design guides guests through the timeline of Carrie's classic looks. Framestore deployed disguise’s hardware and software solutions to power the immersive show that spans eight ten-foot LED screens over a forty-foot run, while mirrors separate each screen allowing for beautiful selfie moments for guests within the space.

Thanks to other advanced AI technologies for content generation, lower-resolution Sex and the City footage is taken to new heights. The creative team upscaled the footage to an impressive 4k resolution and created slow-motion footage from the original 24p footage. With this technology, we could slow the footage down to speeds as low as 30% of the original, providing the artists and editors with new creative opportunities by allowing us to display the footage at a higher quality on the ten-foot tall LED screens.


Global Head of Immersive
Executive Producer
Mandy Agderian
Senior Producers
PJ Stegall, Daniel White
Line Producer
Cameron McLarty
Quan Nguyen
Creative Directors
Lawrence Jones, Katie Rose Thorne, Henry Trotter
Lead Designer
David Wave
Jake Sadowsky
Storyboard Artist
Chris Scalf
Style Frames
Ann Kruetzkamp
CG Modelers
Leslie Clark, Youran Lyu
Houdini Artists
Adam Thompson, Danil Krivoruchko, Dongxin Jiang
After Effects Designers
Djeison Canuto, Jake Ferguson, Adam Tanner
Nuke Artists
Alex Ling, Kyle Brown
Clay Budin
Technical Artists
Simon Dormer, Fabrizio Bergamo
Thought Process
Tristan Valencia, Jaime Macias
Executive Producer
Grace Diggens
Lead Architect
Benjamin Gray
Project Manager
Gary Madura
Disguise Server Programmer
Briana Torres
LED Engineer
Aron Deyo
LED Technician
Sandy Thevenin
LED Technician/Monitor Tech
Lef Carrol
LED Assist
Mike Valdez
Audio Engineers
Alex Class, Marlon Bingen, Rick Hernandez
Scenic Fabrication
Executive Creative Director
Wilson Brown
Executive Producer
Sue Lee
Arranger & Engineer
Dalton Harts
Senior Producer
Trevor Haimes
Lead Sound Design & Mixer
Dalton Harts
Additional Sound Design
Zac Greenberg, Maddy Kong, Wills Guggenheim, Yuta Endo