AI and the VFX pipeline

At the UK Screen Alliance’s inaugural conference - Insight ’26 - Executive Creative Director, Will Bartlett joined a panel to discuss integrating AI into the VFX pipeline.  Whilst the panel agreed that the hype had set expectations too high, there was plenty of discussion about where AI was showing up, that advertising would be the testing ground for the technology, with Film and TV following once approaches are proven.

Read a summary on the discussion here