A UPS delivery worker hands a package to a smiling woman inside a colorful boutique with clothing racks and warm lighting.

Network of the Future

Director Anh Vu captures the rhythm, scale, and humanity behind UPS—using light and movement to trace the journey in this new campaign with The Martin Agency.

Man looking at camera indoors as a notification reads “UPS has your shipment, RFID confirmed pickup” on screen.

Credits

Client
UPS
President, Global Communications and Brand
Deisha Barnett
VP, Digital Marketing & Brand Activation
Betsy Wilson
Director, U.S. Digital Marketing & Brand Partnerships
Kellie Streat
Manager, US Advertising
Valentina Makrides
US Advertising & Partnerships
Nevin Natale
Director of Product Marketing
Casey Williams
Communications Manager & Senior Graphic Designer
Kelli Stoudenmire
Graphic Design Manager
Greg Smolen
Social Media Manager
Holly Poteet
Agency
The Martin Agency
Executive Creative Director
Alberto Orte
Creative Director
Kevin Ragland
Copywriter
Nick Gonzales
Art Director
Jerchovia Moxey
Head of Production
Brett Alexander
Executive Producer
Heather Collier
Senior Producer
Mel Calabro
Business Affairs
Scott Powell
Group Account Director
Aspen Blum
Account Director
Ailyn Kelly
Account Supervisor
Yue Yu
Production Company
Framestore Pictures
Director
Anh Vu
Managing Director
Jennifer Siegel
Executive Producer
Brittney Walker
Head of Production
Julie Hershan
Production Coordinator
Emily Silber
VFX
Framestore
Head of Production
Nathan Niamehr
Executive Producer
Heino Henning
Creative Director/Head of 2D/VFX Supervisor
Corrina Wilson
Compositors
Sebastien Boulange, Elaina Brillantes, Ethan Chang, Jonathan Jobin, Yilin Lai, Nathaniel Mosemann, Nick Tanner
Layout Technical Director
Rebecca Teichner
Design Lead
Daniel Petersen
Designer
Coy Yuan, Nathan Zankich
Flame Artist
Ethan Chang
Color
Company 3
Colorist
Dave Hussey
Producer
Jenny Roberts
Editorial
Left Post Production
Executive Producer
Jacqui Pearson
Editor
Julian Redparth
Mix/Sound Design
Barking Owl
Managing Director
Carol Dunn
Executive Producer
Ashley Benton
Producer
Jenna Pangilinan
Creative Director
Elijah B Torn
Sound Designer
Gus Koven
Sound Mixer
Mikayla Petersen
Mix Assistant
Henry Gilchrist
Music Curator
Houston Fry

Related Case Studies

A man and a woman are walking down a street on a film set with many other people in the background.
Publicités
Buchanan's

Choose Great

‘So what’s the difference between good and great?’ That’s the question in the opening of Buchanan’s film.
Learn More
A Target store wrapped in a big bow and its trees covered in Christmas lights
Publicités
Target

Happier Holidays

Director Anh Vu hits the bullseye in capturing the joy and wonder of the holiday season.
Learn More
A McLaren car
Publicités
Intercontinental Exchange

Make the Connection

Framestore Pictures' Anh Vu brings her visuals and design aesthetic to Fortune 500 audiences.
Learn More