Framestore has helped a couple of cute teddies enjoy a weekend away on behalf of Travelodge, Mother and Knucklehead. The spot sees two teddies embark on an adventure involving the bright lights of London, paragliding and seaside shenanigans... or is all just a dream dreamt for the comfort of a Travelodge bed?
Directed by Ben Gregor, the shoot was VFX supervised by Framestore's Smoke artist, Oliver Bersey, who was responsible for removing the teddies' puppeteer rods. Oliver also enhanced the commercial with car and location comps, sky replacement and general clean-up. Framestore's Dave Ludlam crafted the grade.