Framestore's co-founder and chief creative officer Mike McGee has directed for some of the UK's most well-known brands, including the BBC, Next and Robinsons, who sent him up in the 'vomit comet' to shoot their commercial in zero gravity. His most recent directing work has been for Speedo's 'Winning Elements' campaign, which features a squad of some of the most talented swimmers in the world. Having worked in the industry for over 25 years, Mike is highly awarded in his field and his eye for detail is unrivalled.
Mike’s skills as a live-action director are welded to an exceptional understanding of visual effects. His credits as a VFX supervisor include the BBC’s Walking with Dinosaurs, feature films Nanny McPhee and Your Highness, and advertising campaigns for GE and ESPN. Mike has also given talks at various events across the world such as Bloomberg Design Week, Contagious' Now, Next, Why? and the GREAT festival of Creativity, whilst writing articles for well-known publications such as The Guardian and Marketing Magazine. Mike took a place on the jury at the 2015 Ciclope Festival, also giving a talk on the future of Virtual Reality.