AGENCY BBDO Chicago
TV PRODUCER Lisa von Drehle
DESIGN & PRODUCTION Framestore
Framestore'd design team has completed work on the end devices for four TV spots for the Eclipse Mint and Gum range in the US. The four commercials were slick parodies of film genres - action, courtroom drama, romantic comedy and sci-fi. Framestore's brief for the end devices consisted of one word: 'heroic.'