Nissan 'Morning Light'

This was a perfect spot for Framestore. The beautiful subtleties that Twin brought to the shoot, along with their vision for the 'machine', were a wonderful blend for our CG department. Theo Jones, CG Supervisor and job lead, worked with the directors to bring their vision and our creative strengths together, integrating our CG seamlessly into the back plates. The animation, texturing and lighting by our team makes this ancient machine as believable and rational as the way the sun rises every morning.

 

“It was a very beautiful commercial and the directors did a great job shooting the spot. Our visual effects were mainly used to enhance the reality of the story, which was beautifully told in a very cinematic way. Our VFX Supervisor was able to capture the amazing sunrise through time lapse, which also accentuated the overall sentiment of the spot,” remarked Raul Ortego, Senior Flame Artist.