VW Passat 'Positive Thinking'

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AGENCY
DDB
AGENCY CREATIVES
Dave Henderson, Richard Denney
AGENCY PRODUCER Natalie Powell
PRODUCTION COMPANY Biscuit Filmworks  / Independent
DIRECTOR Noam Murro
PRODUCERS Richard Packer, Jay Veal and Jason Scanlon

VFX Framestore
TELECINE Framestore

The latest VW Passat ad Positive Thinking was directed by Noam Murro for DDB London with post by Framestore. The spot included a fun sequence where sheep dance along to the soundtrack. This was achieved with a combination of clever editing and flame work by VFX supervisor, Stephane Allender.

 

The commercial was graded on our non linear YO YO system. Steffan Perry pushed the grade by heightening the existing colour palettes.