Green & Blacks 'Taster'

Brave's campaign for Green & Blacks chocolate takes recruitment ads to a whole new level by promoting a job vacancy in the cinema. The spot teases movie-goers with close-up scenes of innovative chocolate recipes being made by the company's head of taste as he eulogises about the nation's favourite treat. Things get even better when the voice-over announces that Green & Blacks is looking for a taste assistant and invites us all to apply. The commercial, directed by Smuggler's Neil Harris, marks the first time that Framestore’s data and telecine departments have worked with footage from the new Arri HD Alexa camera. Telecine artist, Dave Ludlam, enjoyed getting up close and personal with the chocolate, while defining a clear separation between the product and the background so that he could create a light and fresh look.